Employing an effective supply chain for your company.

Ismail Saad
September 8, 2021
certified BV supply chain service in Malaysia

In the not-too-distant past, the supply chain was considered an attractive target for cost-cutting and customer service improvements by institutional and retail investors, who were also seeing it as a vehicle for competitive advantage.

 As investors continue to allocate a lot of attention to supply chain performance and structure in the wake of the Coronavirus crisis, what factors will they be considering in order to find healthy yields?

Investors will achieve a return on investment by using which supply chain approaches.

First, it is important to comprehend how supply chains need to evolve in order to obtain a competitive edge and to stay in business in the first place.

A change of Roles to a more supply active one.

 As a result of these customer choice changes, there is now a desire for a similarly wide variety of fulfilment alternatives. In a similar vein, businesses that include the supply chain in their consumer improvement initiatives earn engagement and loyalty, as well as creating new standards for others to follow if they want to compete.

In summary, the conventional conception of the supply chain as an expensive but necessary support function that exists solely to keep supply and demand in balance is losing favor. It will very definitely continue to do so as the new perspective, in which the supply chain is prominently included in marketing and customer service activities, yields increasingly favorable results for merchants.

Platform Exploitation to Asset Ownership

 The typical approach to supply chain management is to spend a lot of money on it. Inventory, storage facilities, transportation assets, and energy provision have all traditionally been obtained through capital expenditures, leaving many firms with staggering sums invested in capital expenditures.

In the form of services controlled via online platforms, digital technology has once again emerged as the key to change. Companies who take advantage of this capacity to source almost everything “as a service,” as opposed to the asset-heavy supply chain, will find it easier to react to constantly changing supply chain issues and needs.

Would you invest in the supply chain? Learn to think like the new normal

The shared theme in all of the findings and concepts in this article is the ability to simultaneously have agile and strong supply chains, along with nimble and elastic capabilities that are ready to deal with changes and complexities typical of the 2020s.

I would argue that “typical” is the wrong term to use, as evidenced by the recent decades during which events and situations have proved that the world does not operate according to typicality. Still, this adds additional justification for businesses to rethink their supply chain strategies.

In Passing

In terms of institutional and retail investors, it appears safer to invest in such flexible, agile, and asset-light supply networks rather than supply chains. On the other hand, those firms that have moved away from highly capital-intensive, outdated supply chains better suited to an earlier era may now be witnessing the final curtain come down on the good times. If you are a company seeking a certified BV supply chain service in Malaysia, please visit Altus for more.

Multi-Party Networks for Supply Chain Management

Why Engage in a Marketing Agency

Ismail Saad
September 1, 2021
digital advertising companies

When you are running a business, every minute of your time will be accounted for. If your marketing plans are not working, you might constantly think of what to do like what will be the best way to market your business. As of today though, missing an online representation is probably one of the worst things that can happen in a business. The internet world is where most of the people are like businessmen and consumers alike. Thus if you are planning to market your business, be sure to start it here. Your bottom line will be to entice internet users to check your online link and the best way to do that is through PPC or pay-per-click. 

digital advertising companies marketing

With the two options though, PPC can generate fast results and if you have the money, this is known to be a better option. If you think you don’t have the time to dwell in setting up a smooth running PPC campaign,

you can hire digital advertising companies such as Republic Digital Marketing to assist you.

By engaging in a PPC agency, your business will possibly gain the situations mentioned below:

  • It will save you a lot of time. Knowing you already have a huge responsibility of running a business, you might not be able to focus more on this and your money invested in this might just be futile. To think that setting up a PPC campaign requires a serious commitment if you want to experience the expected results. This is what a PPC agency can give you. They can commit their time in making sure that your marketing campaign will deliver the result beyond your expectation.
  • The money you will invest in the PPC campaign will not be wasted. Though this type of marketing is said to be reliable, note that this will deeply depend on the keywords you will use. When formulating keywords, you have to spend a lot of time researching the demographics of your audience. At the same time, you also need to take care of your landing page. Indeed this is not something you can just do in haste.
  • Positive result. The thing when you hire a PPC team is they will only set one bottom line and that is to make your campaign a success. As they also need your recommendations, they will surely try their best to impress you with their outputs. 

So seek out a PPC agency now and enjoy a successful marketing campaign. 

Cement Industry in Malaysia

Ismail Saad
August 18, 2021
cement malaysia

The cement industry in Malaysia is constrained by the construction industry. When the overall construction industry has a good development prospect, the cement industry is on the rise. If the development prospects of the overall construction industry are depressed, the cement industry will be hit by the market depression and therefore, the development of the cement industry has great uncertainty.

Since 2013, when China promoted the Belt and Road Initiative, Malaysia and China have focused the cooperation between the two countries on infrastructure construction with as many as 100 project agreements have been signed, which has brought a positive impact on Malaysia’s construction industry, and almost all of the enterprises involved in each major project believe that the development prospect will be supremely good. Unfortunately, our country’s political unrest in 2018, political instability and the society from all walks of life questions about the use of government finances. This leads Malaysia to suspend a lot of large cooperation projects. Companies who participated in the project were forced to shut down, thus facing the enterprise financial and data flow problems. The construction industry has registered huge losses. As a result, the cement industry was forced to influence.

cement malaysia

In addition, we are now facing an epidemic. It forced businesses to face repeated closures and openings, thus for those cement companies who originally haven’t recovered from the 2018 hit facing a bleak prospect for development. There are not many cement producers in Malaysia, so the channels for resellers, agents and retailers in the market are extremely limited. Today, the difficulties faced by cement companies directly affect the small and medium-sized enterprises that have business dealing with them.

It can be seen that the development of small and medium-sized enterprises in Malaysia needs the support of government policies if they are willing to survive during the epidemic period. Otherwise, when the epidemic is completely eliminated, the development situation of small and medium-sized enterprises in Malaysia will be in a desperate state.

As well as being used in local construction, cement Malaysia is also exported to foreign countries. The sad thing is that Malaysia’s export market for cement has also been limited as foreign demand for cement has shrunk due to the growth of their own cement production and the slow development of the construction industry.

By hook or by crook, it is hoped that various projects can be started smoothly when the epidemic is over, so that the whole industry, whether it is the construction industry or the cement industry, can be revitalized.